internet

Why You Must Have A Website

Social media sites and other networking sites have exploded on the internet in the last ten years. Also, as a business, you might have thought of signing up and using the social media sites as a means to find and connect with clients and buyers online.

It is a great marketing tool, agreed that you know how to manage it. However, even if you have connected your company in some social networks online, it is still very important to remain in tune and updated in your own company’s website.

The fact is, websites still remain as more popular with clients and customers compared to the business pages found on social media sites. Read on and you will find why this is so.Since you own the website, you have full say on the design and appearance of the site as well as the interface of it. This allows you then to optimize user experience in all the ways that supports your business and goals directly.

On your website, there is no and never will be a competition. You are the one who controls and moderates what is posted and it is your business and the customer in contact directly.

You also have full control over the codes, the contents to post and adjustments at will – not like Facebook or other third party sites. You do not own their codes, you can only adjust little on your page and everything is controlled not by you but the third party site moderator.

And speaking about content, a lot of it could only be found in your own business site in comparison to other platforms or third party website hosts that you may have an account with. Make compelling, rich and useful content for the reasons why someone frequents your site and why they use your services or buy the products you offer. Additionally, web pages for your website is virtually unlimited so it means you have free reign and control how much you add to help your site generate a lot of traffic and revenues.

Find a good analytic tool for your website and go deeper. Analytic tools can provide you with the kind of marketing intelligence you or any other wise businessman needs to know in real time how your business strategies online is performing and will stack up against any upcoming competitors.If you value being found at search engine results or if it is part of your business strategies, a website is very important.

It will really help generate sales revenue and visit optimization for your company to be known. However, this doesn’t mean that you should altogether give up your social media connections, activities and accounts. What this means is that you must first have your own website established with great and substantial content that gathers visitors and then let social media marketing follow through.

Utilize social media networking tools like mobile purchasing, messaging, apps and other forms of business or marketing outreach so that you may be able to drive traffic to your website. If this is happening, you will really generate great leads that will be converted to good sales from paying clients. Business websites are very important to give voice to your marketing strategy and gain with the help of the internet. With nobody limiting you on how you advertise and control what you put to describe your business and the services you offer, it poses as a wonderful representative without too much of a financial problem.

pinterest

3 Simple Strategies for Marketing on Pinterest

Pinterest is a pin-board-style social network that connects everyone through things that people find interesting. The social website allows its users to create, manage and browse other pin-boards and re-pin or like posts. Not only that, but the site also allows users to share the ‘pins’ on other social sites such as Facebook and Twitter.

Being referred to as one of the swiftly growing social networks, Pinterest is indeed becoming a social media platform for online marketing opportunities. Moreover, many are not aware that it is not only a photo sharing site but a video sharing site as well. Moreover, the social site has already added Video platform that contributed to the growth of the site.

To fully utilize the advantages of Pinterest, below are the three tips for marketing on Pinterest that marketers can follow.

Create a complete profile

With the Video platform, pinners can now upload and customize video thumbnails. To do so, one must select an image that would catch the audience’ attention at the same time appropriate for the video uploaded. Moreover, Pinterest allows users to create a few “pin-boards.” A marketer may choose to post videos on separate pin-boards and place a creative description rather than titling “videos”.

Besides, do not leave the description field blank upon uploading a video. Besides the eye-catching thumbnail, most people would like read descriptions to know if it’s worth to watch. Make sure always to describe what the video is about.

The pinners browse and pin their interest on a daily basis, and most do it every hour. Clearly, they can’t be stuck on watching videos that are too long and, in turn, bore them. It is essential to post videos of reasonable length to ensure that Pinners will watch it from beginning till end. However, there are exceptions to that rule. Demo or do-it-yourself videos can be reasonably long since it gives instructions that people find helpful.

Include the Pin button to pin images that are interesting

This is a simple way to connect with other Pinners or business pin-boards. First it gives a link to a person’s or company’s Pinterest account. Second, Pinterest follows button allows users to follow another user. Third, it enables users to interact with other users through comments and likes. Lastly, it tempts Pinners to re-pin a post. Thus, it increases marketing opportunities.

Besides asking and allowing others to follow and re-pin videos, one should also re-pin other user’s videos. In fact, re-pinning helps Pinners build their network of followers. However, it is essential to choose the ones to follow and re-pin. A good way is to find influential people in the same industry and reach out by following them and re-pinning appropriate videos.

Create a Specific Pinterest Video Campaign

There are brands that have started creating video campaigns on Pinterest that encourages re-pinning their posts. Some even created a contest to submit a photo about certain topics. It is an effective marketing strategy that helps increase brand awareness just through pinning.

social network

Using Facebook to Generate Targeted Traffic to Your Website

As an affiliate marketer or as a person who owns an online business, you have to remember that internet marketing is very important. You first need to be successful in internet marketing in order for you to get customers. You have to remember that if you want customers, you need to get targeted traffic in to your website.

There are quite a lot of methods to get targeted traffic. You can try writing articles about the products or services you are selling and posting them on article publishing websites. This is a great way to market your website as well as the products or services you are selling, but what if you don’t have the knack for writing? What if you have people skills instead.

If talking to people is your forte, you might want to join social networking websites. One social networking website that is so popular is Facebook. Here, you will see that there are now over 62 million people who are actively subscribed and millions of people are logging in and out every single day.

With this amount of people, you have to consider that this is truly an internet marketer’s dream.

Using Facebook to Generate Targeted Traffic to Your Website

As an affiliate marketer or as a person who owns an online business, you have to remember that internet marketing is very important. You first need to be successful in internet marketing in order for you to get customers. You have to remember that if you want customers, you need to get targeted traffic in to your website.

There are quite a lot of methods to get targeted traffic. You can try writing articles about the products or services you are selling and posting them on article publishing websites. This is a great way to market your website as well as the products or services you are selling, but what if you don’t have the knack for writing? What if you have people skills instead?

If talking to people is your forte, you might want to join social networking websites. One social networking website that is so popular is Facebook. Here, you will see that there are now over 62 million people who are actively subscribed and millions of people are logging in and out every single day.

With this amount of people, you have to consider that this is truly an internet marketer’s dream.

By joining Facebook, you will be able to create a profile page for yourself. Complete the profile page. In this page, it will state basically everything about you. It will contain your interests, your age, gender, as well as your political views.

If you already have friends who are registered and actively using Facebook, you might want to try to add them to your network in the website. You can also invite your other friends to join through email in Facebook. By building your network of friends, you will be able to gain access to other networks in Facebook. Here, you can start communicating with other people, and even build new relationships or make new friends.

This is a great way to start marketing in Facebook. Don’t just jump in and start peddling your products, services or website, you first need to establish yourself in Facebook.

After getting started and getting familiarized with Facebook, you will notice that you will be able to join groups. Find a group that is interested in the products or services you offer. When you find one, join the group.

Here, you will be able to discuss things about their interest and little by little, you will be able to indirectly market your products or services. Just remember that you first need to establish relationships within the group in order for you to market effectively and in order for you to become trusted by the other members.

There are quite a lot of communicating tools that you can use in Facebook. You can use the News Feed and you can even syndicate your blog website using RSS. The Notes feature offered by Facebook is also a great way to market. And, you can also write on the “wall” of other people’s profile in order for you to get known.

The great thing about this is that you don’t even have to invest money when you use Facebook. It is completely free and what you just need to invest is time. Although it may take quite a while for you to get people in Facebook to trust you and get them to visit your website.

You have to consider the fact that with the amount of people using Facebook, it will definitely have a lot of potential in generating targeted traffic to your website.